What you will be doing:

• To develop and execute a full spectrum of marketing and sales plans and strategies including budget, brand management, product costing and pricing, advertising, product, and trade marketing programs;
• To generate market and consumer insights to define product/brand positioning, to work with various teams in product development and driving for product innovation;
• To continue the review and refine the online shop platform, maintain and update web channels and work with IT to ensure the quality of shop online services;
• To develop and implement an online marketing campaign to increase traffic and brand visibility;
• To develop and implement an off-line marketing campaign to promote our products to target customers;
• To perform other duties assigned by management.

What you need for this position

• Degree holder in marketing, communication, brand management or related disciplines;
• 8-10 Years experience in marketing, and brand building capacity, of which at least 3 years in a managerial position; Marketing Manager (Digital / Online / E-commerce business)
• Experience in internet marketing/online shop is essential;
• Solid experience in gifts and premium, or toys and games industry is preferable;
• Proficiency in both written & spoken English, Chinese and fair Mandarin;
• Self-motivated with excellent analytical skills, communication skills, and interpersonal skills;
• Strong business acumen and awareness of trends in international markets and a good understanding of the Sales & Marketing environment is preferable.